What? Kite is a bar, an optician and an eyewear store in one. Why shouldn’t buying new glasses be a joyable experience? That’s exactly what Indian founder brothers Adarsh and Amar Radia thought. They are the creative entrepreneurs behind this brand new concept on Redchurch Street, but they are also the guys behind the hugely popular Indian restaurant chain Dishoom. How does Kite work? You start out with an elaborate eye test in the back of the store. After that it is time to have a seat at the bar, where experienced stylists help you pick out new glasses ànd serve you some drinks. A carrot espresso for instance, which blends the taste of carrot with the warm texture of an espresso. Superfood for the eyes, Kite states.
Looks? No efforts were spared to create an eye-catching interior design for the new eyebar. One of London most promising architects, Asif Khan, was commissioned to do his thing in this rather large Shoreditch space. The architect was inspired by Japanese ramen bars. The result is a U-shaped bar in light wood, very different from the exotic and colourful Dishoom restaurants. Last year, Asif Khan was selected to design the brand new Museum of London near Smithfield Market.
What else? As drinking alcohol is permitted only after the eye-test, we suggest you do the test as soon as you come in the store. Prices will not scare you off. To London standards, and even to Belgian ones, prices are very reasonable. Spectacles with subscription glasses are priced around 175 pound a piece. The lovely Kite people don’t mind sending your new glasses over The Channel when they are ready. Just to be sure, Kite advises to make an appointment to ensure a smooth and personal service.
INFO Mon to Sat from 9.30 am to 8pm, Sun from noon to 6pm